THE ASK

Demonstrate how heritage and innovation are catalysts for success.

THE SOLUTION

Ignite a conversation between like-minded notable individuals at different stages in their careers and capture the dialogue, surprising readers with an in-depth discussion of something they’re passionate about. Condé Nast married US Trust clients’ interest in culinary and fine arts with cultural foresights around farm-to-table practices and the role of collaboration in arts and culture.

Talent sourcing
Culinary and art themed content strategy built upon US Trust pillars of sustainability, education, collaboration, community and accessibility
Custom print + video creative executions
Exclusive in-studio event with sculptor Wangechi Mutu